December 12, 2011tags: nannagram,picture frame,share,social,

Introducing nannagram

Get started at – it’s free!

A huge thank you to Tony Bohnenkamp for the voiceover and audio work on this video. Find him on twitter @ToneBoneDSM and his website

Why we built it.

So, our grandmother lives in Denmark. One year ago, we gave her one of those digital picture frames, loaded up a bunch of photos, and gave it to her for Christmas. You should have seen her face. She loved it. She wasn’t geeking out about the frame, but she saw the photos, and she would watch them over and over again. I really don’t think we could have gotten her a better present.

Well, 12 months later, the same pictures cycle through her digitial picture frame in her little house in Kolding, Denmark. It’s not that we didn’t want to show her new photos, but as often with these things, we just didn’t get around to flying home and updating her SD card.

We decided there needs to be an easier way to share our daily experiences with her. A way that enables her to follow along in our lives, without the need for her to click or touch a single button. We wanted to bring her online, without her knowing she was – the Internet can be a hard place to understand if you were born in the 1920s.

How It Works.

We share photos and messages with people we don’t even know online, but often we forget about our elders – the ones that are not follwing us on Twitter, Facebook, or the like. We wanted to create a tool that utilizes the ability to easily share photos through the channels you use everyday, while at the same time creating an experience to view those memories easily, without the need for having your own Facebook or email account – or even knowing how the Internet works. (The nannagram slideshow is intended to require no interaction, but if the viewer likes, he can swipe through the photos manually on e.g. an iPad).

Currently, after you sign up here, you will receive your unique nannagram feed URL. You can share a photo and message through your phone by simply attaching a photo to an email and entering your text in the subject field. Or hit the “Connect to Facebook” button, and you will see a list of all your albums and groups pop up. Simpy select the ones you want to include, and they will show up in your feed almost instantly.

While we are not 100% happy with the steps it takes to share a photo with a Facebook group, it provides an easy way to share photos and messages together. For example, Thomas and I set up a group called “Elly”, which is our grandmother’s name, which allows us to both quickly share photos and messages to the same nannagram feed.

What’s Next?

nannagram is still very much in beta. There’s definitely some quirks to iron out, but the basics work. We would like to integrate SMS functionality soon, so I can send a quick text to our grandmother that will show up on her screen. We have talked about building a response channel – making it easy for her to reply to our messages.

Overall, we can see the base functionality be used for a lot of different applications. Digital signage. A fan board in a bar that people can share photos with. Do you have any ideas on how to take nannagram to the next level? Or are you experiencing any bugs? Shoot us an email – we’d love to hear from you and appreciate any feedback we can get.

click to enlarge